Menos Rudo is a collection that reimagines the iconic visual heritage of the Spanish Legion through a bold, youth-centric lens. Deconstructing traditional military aesthetics and street culture, the collection adapts historic uniforms into a modern fashion context for a new generation.

This project focused on bringing the brand's main visual to life: crafting the 3D character design of the Spanish Legion's iconic mascot—the goat—and fully dressing it in the Menos Rudo collection.